Paytm hits back at Google for Bullying

Paytm hits back at Google for Bullying

War of words has occurred between Google and Paytm over the temporary removal of the app from the search giant owned Android Play Store, Google has explained that it’s policies don’t allow online casinos or support any regulated gambling apps that facilitate sports betting, including daily fantasy sports in India. 

Paytm 🛡️ Defends!

Paytm
Paytm Defends Here

They replied, they launched a campaign UPI cashback campaign on it’s an app called ‘Paytm Cricket League’ for its users on September 11. However, the company’s payments app was delisted on September 18 from Playstore for policy violations without allowing defending itself. 

” This was the first time that Google sent us a notification regarding our UPI cashback and scratch cards campaign. Contrary to accepted practise, we were not given any opportunity to respond to their concerns or put forth our views,” said the company in its blog post.

Paytm 🆚 Google

Paytm vs Google
Controversy

The e-commerce giant, Paytm also accuses Google of regularly running similar scratch card campaigns in India under its Google Pay app. “Google owns Android which is the operating system on which over 95 per cent of smartphones in India run. Google, as a result, has enormous control over which apps you download through its Play Store policies. It also makes billions of dollars in advertising revenues from the Indian startups that make these apps,” the company said.

Google Sp🔊aks Out

Google speaks
Google Speaks Out

A Google spokesperson said on Sunday evening, “Offering cashback and vouchers alone do not constitute a violation of our Google Play gambling policies. Last week we reiterated our Play Store gambling policies. Our policies don’t allow online casinos or support any unregulated gambling apps that facilitate sports betting, including daily fantasy sports in India. We enforce our policies very thoughtfully to provide a safe and secure experience for consumers, while also giving developers the platform and tools they need to build sustainable businesses. In the case of repeated policy violations, we may take more serious action which may include terminating Google Play Developer accounts. Our policies are applied and enforced on all developers consistently.” 

Paytm is the largest digital wallet in India, with over 50 million monthly active users. It also competes with Google Pay as a digital payment option.

Verdict

Paytm restored to playstore
Paytm restored to Play Store

The App was back on the Playstore but with the cost of damaging the brand’s name Google is strict with its policies so actions were taken immediately however Paytm states promoting fantasy sport is not gambling and disagreed with the Allegation that they were breaching the Policy. Well, findings show Paytm has the leading share while making Digital Payments followed by Phone pe and Google Pay.

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Priyanshu Singh
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